Creating Content For Sales Enablement - Content That Closes

October 14, 2014
You’re probably creating content with the goal of generating demand and collecting leads, but are you also creating content to arm your Sales Team? As marketers, we can’t forget that content can also support Sales, equipping them with the support materials and selling tools that they need to succeed. Have a browse to learn how to effectively create the kind of content that Sales Teams can use to close more deals. you’ll learn about: - Different ways to leverage content for sales enablement - Aligning content creation with insight from Sales - Creating content to educate prospects and manage objections
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Creating Content for Sales Enablement
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